I know it's 2018, but it's almost 2019, so by the time this message reaches you reading this, you'll be in the future! 👋 Hello from the past!
Wait but why
Why the heck would you want to start a blogging platform in the year of our Lord Twenty Nineteen? I don't know, it's probably a terrible idea and it won't work out anyway, so why even try? I'm kidding, you're here because you don't care about any of that nonsense, you still believe in the web and you still believe that there's a place in the world for yet another blogging platform. I'm with you, so let's get to it.
Build an audience
First things first, you should probably start blogging for a year (or more, the more time the better) on someone else's platform and build up an audience there. If you can't build an audience, you need to learn how, because there's nothing as depressing as launching a new blogging platform to crickets, let me tell you. This is counterintuitive, but it's the most important step, so don't skip it.
Build the blog
If you're like me, this part is the easy part, anyone can build a halfway decent blog, it just takes a dash of sql, two dashes of code and a sprinkle of design and viola, you've got your platform, people can sign up and publish blog posts! Hurray! 🙌 I mean you may even be able to build it without code in 2019, who knows. Things are going to get bleak for us programmers sooner or later.
Let your audience know
Hey! It's time to test out your blogging platform on your readers! They love that. Let them know by writing something for them and then subtly or not so subtly link them to the "originally post on x". Hopefully, the thing you built is interesting enough that a few of them sign up! Yay!
Figure out other ways to get in front of writers
This is the hardest part for me, figuring out ways to get my website in front of as many writers' eyes as possible, in a sustainable way, not like a one and done trough of sorry PH launch way. I'm sorry that I don't have more information for you, you should check back in 2020 to see where I'm at with this thing 😅